Photo by Eileen Lee
Joe Bauldoff is a brand designer, art director, and writer based in Pittsburgh, Pennsylvania, USA.
I am a designer, director, and writer with 25+ years experience building brands, interactive products, and print campaigns. Initiated in a little boutique apparel company and having worked through in-agency and in-house roles alike, I've built solutions for clients ranging from Lowes Foods and Bojangles to regional nonprofits and small businesses striving to build something from nothing.
Since 2002, I've run my own independent practice—nurturing it to a full-time effort in 2011—bringing that same range to clients like AT&T, BB&T/Truist, Bank of London, and Home Design & Decor Magazine.
Capabilities
- Design Direction
- Creative Consultancy
- Branding & Identity
- Logo Design
- Illustration
- Advertising Design
- Iconography
- Web & Interactive
- Print Collateral
- Packaging Design
- Apparel Graphics
- Publication Covers
Current Role
2002–Now
Joe Bauldoff
Freelance Brand Designer, Art Director, Writer
Past Experience
2010–2011
Union fka Studiobanks
Senior Interactive Designer
2006–2009
BGEA
Senior Designer
2002–2002
Idea Giant
Art Director
2000–2002
Weaver Media Group
Art Director
1999–2000
Oakbridge Academy Of Arts
Designer & Admissions Representative
1997–1999
Pennant Brand
Graphic Designer
Awards & Recognition
2012
ADDY Gold Award : Bojangles' Website
Site Designer w/ Union
2012
ADDY Gold Award : Bojangles' Interactive Menu
Site Designer w/ Union
2011
ADDY Gold Award : Studiobanks Holiday Mini Site
Site Designer w/ Union
2011
ADDY Silver Award : Varrow Website
Iconography Designer w/ Union
2008
American Graphic Design Award : Dare to be a Daniel, Student Field Manual
Project Lead Designer w/ BGEA
2008–2012
Work featured on Swissmiss, Design for Mankind, Think Design Blog, and others.
2010
Creating Your Digital Portfolio: The Essential Guide to Showcasing Your Design Work Online, Ian Clazie, F+W Media
The bauldoff.com portfolio site was a featured example.
2007–Now
Hello Bauldoff
Design blog where artistic, scientific, philosophical, and technological discoveries that I find personally compelling or culturally important, all shared to an audience of ~50,000 platform followers.
Education
2021
Google UX Design Certificate
Foundations, UX Process, Wireframing
1998
Oakbridge Academy of Arts
Associate of Specialized Technology, Graphic Design